Will AI replace First-Line Supervisors of Non-Retail Sales Workers?

AI can do 74% of the work First-Line Supervisors of Non-Retail Sales Workers do at least twice as fast. People already use it for 4 of their 18 tasks, while 9 more are ready but barely used so far. Robots can technically handle 1 physical task. 4 still need a person.

AI is already doing this4 · 29% of time

People already use AI for these tasks in real work, based on Anthropic's analysis of how Claude is used.

  • Monitor sales staff performance to ensure that goals are met.Mostly automated13% of time
  • Listen to and resolve customer complaints regarding services, products, or personnel.Mostly automated9% of time
  • Confer with company officials to develop methods and procedures to increase sales, expand markets, and promote business.Mostly automated6% of time
  • Examine merchandise to ensure correct pricing and display, and that it functions as advertised.Mostly automated1% of time

AI could do this next9 · 45% of time

AI can speed these up by at least half, but real use has not caught up yet. These are next in line.

  • Direct and supervise employees engaged in sales, inventory-taking, reconciling cash receipts, or performing specific services.13% of time
  • Attend company meetings to exchange product information and coordinate work activities with other departments.7% of time
  • Keep records pertaining to purchases, sales, and requisitions.7% of time
  • Prepare sales and inventory reports for management and budget departments.6% of time
  • Plan and prepare work schedules, and assign employees to specific duties.4% of time
  • Formulate pricing policies on merchandise according to profitability requirements.2% of time
  • Analyze details of sales territories to assess their growth potential and to set quotas.2% of time
  • Coordinate sales promotion activities, such as preparing merchandise displays and advertising copy.2% of time
  • Prepare rental or lease agreements, specifying charges and payment procedures for use of machinery, tools, or other items.1% of time

Robots can technically do this1 · 1% of time

Physical tasks that today's robots can perform in at least some settings. Robots are cost competitive for very few tasks so far, so this change moves slower.

  • Examine products purchased for resale or received for storage to determine product condition.Robots: purpose built settings1% of time

Still needs a person4 · 25% of time

No real AI use, no proven AI speedup and no robot that can do it yet. This is the part of the job to build on.

  • Provide staff with assistance in performing difficult or complicated duties.11% of time
  • Hire, train, and evaluate personnel.7% of time
  • Visit retailers and sales representatives to promote products and gather information.4% of time
  • Inventory stock and reorder when inventories drop to specified levels.2% of time

Your week is not the average

Describe what you actually do and get a personal report: your own tasks, what AI can already do, what stays yours and a 90 day plan.

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What this means

AI can do most of this work faster, but a real part of the job still needs a person. Real use is still behind at 28 out of 100, so the change here is only getting started. The people who learn which tasks to hand off will pull ahead.

What to do next

  • Do the 4 tasks AI is already handling with AI yourself. Your peers already are, and it is quickly becoming the baseline.
  • Get ahead on the 9 tasks AI could do next. These move as tools improve, so learning them early pays off.
  • Keep an eye on the 1 physical task robots can technically do. Cost keeps most robots out of work today, so this shift is slower.
  • Build on the 4 tasks that stay human. This is where your judgment, skill and relationships matter most.

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